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A hit across borders
Who says too many cooks spoil the broth? In a massively collaborative effort that brought together Stitch Media, White Pine Pictures, James Eberhardt, Jam3 Media, the CBC, and everyone’s favourite condiment: Relish, history was made.
This past June, at the Banff World Television Awards, the first ever award for “Mobile Programs & Enhancements” was given to The Border Mobile Contest. The contest—a coast-to-coast phenomenon where users raced to capture QR codes scattered across the country with their mobile phones—was run in support of the CBC’s new cop thriller, The Border.
