pass the relish

No, this isn’t about the upcoming Celine Dion box set.  That will be the subject of many future blog posts, but not this one.

Through the Eyes of LOVE is a site that we launched yesterday morning as a project of Motorola’s Raise Your Voice.  We worked with Hill & Knowlton on this one and what makes it special is how beautifully simple the concept is: the site contains a slide show of 50 photos taken by youth who have been affected by violence.  Every photo you view contributes 10 cents towards a $10,000 donation that Motorola will …

by Steve Palmer on November 19, 2008

As happens to a lot of smaller web shops, we’ve been so busy doing client work that we’ve neglected to update our own site.  We all like the current site and didn’t want to go in a radically different direction, but thought it could use a bit of a refresh.  A little spring cleaning if you will.

Below are some before and after shots to compare the difference or you can check out the real thing online.  What do you think?

Before:

After:

…

by Paul on November 6, 2008

It’s always been one of my favourite movies…

…and last night I got the chance to live it in person at the 2008 Digital Marketing Awards.  The Tell Your Story site that we designed and built for Dentsu Canada was part of an integrated campaign that won a DMA Gold award for Integrated Campaign and Best in Show.  The campaign encouraged users to tell their own story by uploading a series of 12 photos to the site.  Visitors to the site can …

by Paul on November 4, 2008

Life is full of decisions.

Do I get out of bed today?  Shreddies or Cinnamon Toast Crunch?  Do I shave or pretend that I’m going for the rugged look?  Ok, you get the idea… maybe these decisions aren’t too hard, but some can be.  Many choices we make require us to consider a multitude of factors - each with many options.  To top that all off, maybe some of these factors are more important to me then others - some are deal breakers, while a few probably are just ‘nice to have’.  Head starting to spin yet?

This is the problem that …

by Paul on August 7, 2008

They say a picture is worth a thousand words.  How about a moving picture?  What about one where you can control the action?  That’s gotta be worth a gajillion words.

Recently, Relish was asked by AMD to help them announce a new chip  — dubbed “Cinema 2.0″ — that plans to blur the line between movies and video games.  Imagine combining the immersive and emotional (albeit passive) cinematic experience with the interactivity of video games. What if you were able to peek around the corner to see if the villain’s about …

by Steve Palmer on July 25, 2008

Who says too many cooks spoil the broth? In a massively collaborative effort that brought together Stitch Media, White Pine Pictures, James Eberhardt, Jam3 Media, the CBC, and everyone’s favourite condiment: Relish, history was made.

This past June, at the Banff World Television Awards, the first ever award for “Mobile Programs & Enhancements” was given to The Border Mobile Contest. The contest—a coast-to-coast phenomenon where users raced to capture QR codes scattered across the country with their …

by Sacha on July 21, 2008

8 Classic Dunks. Winner takes all.

Known for its breakthrough sites, Nike didn’t disappoint when it decided to take a debate that’s been raging for over 20 years and raise it to the next level. Enter Dunk Wars: an epic and sometimes ruthless battle where two teams, each representing a classic Dunk and captained by their own legendary sneakerhead, go mano-a-mano each week to find out which Dunk truly is king. Choosing only 8 competitors couldn’t have been easy but adding to the …

by Sacha on March 24, 2008

Ever get back to the office after having the Garlic Chicken Stir Fry for lunch and wonder if your breath was infecting those around you?

Well the good folks at Procter & Gamble have figured out a solution for you. Helped out by Dentsu Canada, they have produced a site that will allow you to test your breath by either breathing into your computer’s mic or typing in what you ate for your last meal. …

by Paul on March 20, 2008