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	<title>pass the relish &#187; Work</title>
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	<link>http://www.passtherelish.com</link>
	<description>the relish interactive blog</description>
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		<title>Layin&#8217; Pipe All Spring Long&#8230;</title>
		<link>http://www.passtherelish.com/2011/03/30/layin-pipe-all-spring-long/</link>
		<comments>http://www.passtherelish.com/2011/03/30/layin-pipe-all-spring-long/#comments</comments>
		<pubDate>Wed, 30 Mar 2011 18:20:10 +0000</pubDate>
		<dc:creator>Paul</dc:creator>
				<category><![CDATA[Condiments]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.passtherelish.com/?p=306</guid>
		<description><![CDATA[It&#8217;s busy times these days at Relish.  We just turned 4 and are moving to a new office that we&#8217;re gutting and renovating.  Oh yeah, and we&#8217;re still doing some great work for a number of new clients! All this adds up to us needing to add some new people to help us navigate and build out [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s busy times these days at Relish.  We just <a href="http://www.passtherelish.com/2011/03/10/im-a-big-kid-now/" target="_blank">turned 4</a> and are moving to a new office that we&#8217;re gutting and <a href="http://reli.sh/office" target="_blank">renovating</a>.  Oh yeah, and we&#8217;re still doing some <a href="http://www.reli.sh/snacks/harlequin-kiss/" target="_blank">great</a> <a href="http://apps.facebook.com/bestplaceonearth/" target="_blank">work</a> for a number of <a href="http://sonicboom.com/" target="_blank">new</a> <a href="http://www.veritascanada.com/" target="_blank">clients</a>!</p>
<p>All this adds up to us needing to add some new people to help us navigate and build out the series of tubes that make up the Internet.  As we all know, the internet is <a href="http://www.youtube.com/watch?v=_cZC67wXUTs" target="_blank">NOT a big truck</a>.  This is not a joking matter!  We need top notch web plumbers to join our team in making nothing but the finest of HTML/CSS magic.</p>
<p><img class="alignnone size-large wp-image-309" title="WorkWeekend_LayingPipe" src="http://www.passtherelish.com/wp-content/uploads/2011/03/WorkWeekend_LayingPipe-500x328.jpg" alt="" width="500" height="328" /></p>
<p>Sound like you?  Hmm, prove it to us.  You got these skillz?  If the answer is yes, drop us a line at <a href="mailto:jobs@reli.sh">jobs@reli.sh</a>.</p>
<ul>
<li>Develop standards-compliant webpages using: HTML4/5, CSS</li>
<li>Strong knowledge of JavaScript, jQuery, and AJAX</li>
<li>Great working knowledge of PHP and MySQL</li>
<li>OOP methodologies</li>
<li>High level of customization experience on WordPress platform</li>
<li>Mobile development, including application creation and deployment</li>
<li>Familiarity with a range of creative design tools including: OmniGraffle Professional, Adobe Photoshop, and Illustrator</li>
<li>Strong communication skills including the ability to clearly present and defend ideas</li>
<li>Collaborative personality with the desire to iterate a solution through various inputs and feedback</li>
<li>Able to effectively manage timelines and comfortably communicate with clients through the project lifecycle</li>
<li>Desire to contribute to our culture and help shape our practices</li>
<li>Must live in or be willing to commute to Toronto</li>
</ul>
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		<title>I&#8217;m a big kid now</title>
		<link>http://www.passtherelish.com/2011/03/10/im-a-big-kid-now/</link>
		<comments>http://www.passtherelish.com/2011/03/10/im-a-big-kid-now/#comments</comments>
		<pubDate>Thu, 10 Mar 2011 14:13:43 +0000</pubDate>
		<dc:creator>Sacha</dc:creator>
				<category><![CDATA[Life]]></category>
		<category><![CDATA[Play]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.passtherelish.com/?p=266</guid>
		<description><![CDATA[Time really does fly when you&#8217;re having fun. To say we&#8217;ve been remiss would be an under statement. It&#8217;s hard to believe it&#8217;s been 3 years since we last blogged about our birthday but here were are approaching the middle of March again. Like a good wine, we like to think that Relish too, gets [...]]]></description>
			<content:encoded><![CDATA[<p>Time really does fly when you&#8217;re having fun. To say we&#8217;ve been remiss would be an under statement. It&#8217;s hard to believe it&#8217;s been 3 years since we last blogged about our birthday but here were are approaching the middle of March again. Like a good wine, we like to think that Relish too, gets better with age. Since our last birthday post, we&#8217;ve welcomed some new faces to the family (<a href="http://www.passtherelish.com/author/steve">Steve</a> : <del>Jack</del> master of all trades, <a href="http://www.passtherelish.com/author/jason">Jason</a> : iOS/Flash guru, <a href="http://www.passtherelish.com/author/ella">Ella</a> : whip-cracker, <a href="http://www.passtherelish.com/author/jack">Jack</a> : Flash/gaming master, <a href="http://www.passtherelish.com/author/pepper/">Pepper</a> : front/backend ass-kicker), gained a sister on the shelf (<a href="http://www.wasabigames.com/">Wasabi</a>), and added ton of new clients to the roster that make coming in every day a treat.</p>
<p>How&#8217;d we celebrate? Cupcakes (thanks to <a href="http://twitter.com/theforrestry" target="_blank">@theforrestry</a>) and Tequila, of course!</p>
<p><img class="alignnone size-large wp-image-279" title="P1030582" src="http://www.passtherelish.com/wp-content/uploads/2011/03/P1030582-500x334.jpg" alt="" width="500" height="334" /></p>
<p>And now that we&#8217;re all grown up, we&#8217;ve gone ahead and gotten ourselves a little present. It&#8217;ll be a couple of months until we can play with it but you can check out the progress <a title="Relish Office Renos" href="http://reli.sh/office/" target="_blank">here</a>. Anyone interested in a playdate this spring can send a note to <a href="mailto://picked@reli.sh">picked@reli.sh</a>.</p>
<p><img class="alignnone size-large wp-image-276" title="Happy Birthday to us!" src="http://www.passtherelish.com/wp-content/uploads/2011/03/birthday-500x383.png" alt="Happy Birthday to us!" width="500" height="383" /></p>
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		<title>Cleaning out the pantry&#8230;</title>
		<link>http://www.passtherelish.com/2010/02/16/cleaning-out-the-pantry/</link>
		<comments>http://www.passtherelish.com/2010/02/16/cleaning-out-the-pantry/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 14:07:17 +0000</pubDate>
		<dc:creator>Steve Palmer</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.passtherelish.com/?p=172</guid>
		<description><![CDATA[Some of these jars are way past their bloggable expiry date but it&#8217;s been so long since we&#8217;ve posted some new work that I thought I&#8217;d take the opportunity to clean out the pantry. Global Premium Brands Last fall we helped Spain&#8217;s Global Premium Brands, a distributor and marketer of upscale liqueurs and bottled waters, [...]]]></description>
			<content:encoded><![CDATA[<p>Some of these jars are way past their bloggable expiry date but it&#8217;s been so long since we&#8217;ve posted some new work that I thought I&#8217;d take the opportunity to clean out the pantry.</p>
<h3>Global Premium Brands</h3>
<p>Last fall we helped Spain&#8217;s <a href="http://globalpremiumbrands.es">Global Premium Brands</a>, a distributor and marketer of upscale liqueurs and bottled waters, completely redesign their site from scratch.  The end result is a dark and luxurious experience that aims to capture the depth and quality of GPB&#8217;s selection of products. Do you dare to enter&#8230;</p>
<div id="attachment_178" class="wp-caption alignleft" style="width: 510px"><a href="http://globalpremiumbrands.es"><img class="size-large wp-image-178 " src="http://www.passtherelish.com/wp-content/uploads/2010/02/Screen-shot-2010-02-03-at-3.05.41-PM-500x308.png" alt="" width="500" height="308" /></a><p class="wp-caption-text">Global Premium Brands&#39; Spanish site</p></div>
<h3>TravelPod Blog Redesign</h3>
<p>Back in November <a href="http://travelpod.com">TravelPod</a> debuted a long overdue redesign of their blogger page. As you might have guessed, Relish worked with the fine folks at TravelPod to come up with a new look and feel from the ground up &#8212; from wireframes to finished designs. If you&#8217;re a Relish enthusiast, you might remember that we helped TravelPod with a logo redesign in 2008.</p>
<div id="attachment_175" class="wp-caption alignleft" style="width: 510px"><a href="http://travelpod.com"><img class="size-large wp-image-175 " src="http://www.passtherelish.com/wp-content/uploads/2010/02/snag-0014-500x437.png" alt="" width="500" height="437" /></a><p class="wp-caption-text">Before: This is how the blogs used to look... 2001-alicious!</p></div>
<div id="attachment_174" class="wp-caption alignleft" style="width: 510px"><a href="http://travelpod.com"><img class="size-large wp-image-174 " src="http://www.passtherelish.com/wp-content/uploads/2010/02/snag-0013-500x377.png" alt="" width="500" height="377" /></a><p class="wp-caption-text">After: A much-needed facelift</p></div>
<h3>The Seven Sins of Greenwashing</h3>
<p>In partnership with <a href="http://standardmedia.ca">Standard Media Services</a>, Relish was asked to help <a href="http://terrachoice.com">TerraChoice Marketing</a> to develop an online presence for their &#8220;<a href="http://sinsofgreenwashing.org/">Seven Sins of Greenwashing</a>&#8221; report.  If you&#8217;re not as West coast as this Vancouverite to know what Greenwashing is, you can <a href="http://en.wikipedia.org/wiki/Greenwash">learn about it here</a>.  It&#8217;s a practice that&#8217;s becoming all too common in the age of marketing everything as &#8220;green&#8221; this and &#8220;enviro&#8221; that, so we were especially pleased to be involved in a project that shed some light on this important issue.</p>
<p>I think all of us at Relish would agree that important issues are important&#8230; but so are games. To help inject some fun into learning how to spot Greenwashing sins in the wild, we developed the <a href="http://sinsofgreenwashing.org/games-tools/name-that-sin-game/">Name That Sin!</a> game to test your ability to spot phony and false green claims.  Test your Greenwashing IQ to see how enviro-savvy you are as a consumer.</p>
<div id="attachment_184" class="wp-caption alignleft" style="width: 510px"><a href="http://sinsofgreenwashing.org/games-tools/name-that-sin-game/"><img class="size-large wp-image-184" src="http://www.passtherelish.com/wp-content/uploads/2010/02/Screen-shot-2010-02-03-at-3.20.59-PM-500x279.png" alt="" width="500" height="279" /></a><p class="wp-caption-text">Name That Sin! Game</p></div>
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		<title>RollBots: It&#8217;s rolltime!</title>
		<link>http://www.passtherelish.com/2009/07/16/rollbots-its-rolltime/</link>
		<comments>http://www.passtherelish.com/2009/07/16/rollbots-its-rolltime/#comments</comments>
		<pubDate>Thu, 16 Jul 2009 21:40:48 +0000</pubDate>
		<dc:creator>Steve Palmer</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.passtherelish.com/?p=151</guid>
		<description><![CDATA[Time to blow the proverbial dust off ye olde Relish blog and talk about a mother of a project that&#8217;s been occupying a lot of our time for the past 8 months&#8230; Late last year we were approached by the fine folks at Xenophile to build an online presence for a new kids&#8217; show called [...]]]></description>
			<content:encoded><![CDATA[<p>Time to blow the proverbial dust off ye olde Relish blog and talk about a mother of a project that&#8217;s been occupying a lot of our time for the past 8 months&#8230;</p>
<p>Late last year we were approached by the fine folks at <a href="http://www.xenophile.ca/" target="_blank">Xenophile</a> to build an online presence for a new kids&#8217; show called <a href="http://rollbots.com" target="_blank">RollBots</a> that was going to be airing on <a href="http://ytv.com" target="_blank">YTV</a> in early 2009.  Naturally we were thrilled at the opportunity to work on a big site chocked full of games and geared totally at kids.  None of us had worked on anything quite like this, so we eagerly accepted the challenge.</p>
<div id="attachment_155" class="wp-caption alignleft" style="width: 510px"><a href="http://rollbots.com"><img class="size-full wp-image-155" title="rollbots1" src="http://www.passtherelish.com/wp-content/uploads/2009/07/rollbots1.jpg" alt="Meet Spin, our hero" width="500" height="309" /></a><p class="wp-caption-text">Meet Spin, our hero</p></div>
<p>A bit of background: RollBots are robots that can roll (hence the name) by coiling into a ball.  They live in the clouds in Flip City and roll around on tracks to get from place to place.  There are 11 different tribes a bot can belong to and each tribe has a different role in helping to run the city.  The show centres around a special (and speedy) bot named Spin who mysteriously doesn&#8217;t belong to any of the tribes.</p>
<p>Our goal early on was to capture the high energy level of the show and create an online extension of what kids would experience in the episodes &#8212; a world where they could explore, learn and uncover new secrets with Spin&#8217;s help.</p>
<div id="attachment_157" class="wp-caption alignleft" style="width: 510px"><a href="http://rollbots.com"><img class="size-full wp-image-157" title="rollbots3" src="http://www.passtherelish.com/wp-content/uploads/2009/07/rollbots3.jpg" alt="Duking it out with Manx in the &quot;RollBot Rumble&quot; game" width="500" height="309" /></a><p class="wp-caption-text">Duking it out with Manx in the &quot;RollBot Rumble&quot; game</p></div>
<p>How was it accomplished?  Working with Xenophile, we developed a plan to launch with an initial site when the first episode aired in February and then build on that by adding new content on a weekly basis for the entire first season of the show.  Basically we timed it so that the site gets updated late on Friday night so that when the episode airs on Saturday morning kids can immediately go check out what&#8217;s been added that week.  All in all, that included 12 standalone games built from scratch, a video mashup tool to make your own RollBots video, a tool to build your own RollBot, a Danuga (the RollBots written language) translator and countless other features to help you rise through the ranks as a cadet at FCPD (Flip City Police Department &#8212; where Spin works).</p>
<div id="attachment_158" class="wp-caption alignleft" style="width: 510px"><img class="size-full wp-image-158" title="rollbots2" src="http://www.passtherelish.com/wp-content/uploads/2009/07/rollbots2.jpg" alt="&quot;My RollBot&quot; tool to customize and build your very own bot" width="500" height="309" /><p class="wp-caption-text">&quot;My RollBot&quot; tool to customize and build your very own bot</p></div>
<p>We&#8217;re nearing the end of season one and it&#8217;s been a total blast to be involved in such a visually rich and technically complex project. We&#8217;re all looking forward to seeing how the rest of the season plays out &#8212; specifically finding out how Spin came to be and what the heck that nasty Vertex is up to&#8230; he&#8217;s such a meanie!</p>
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		<title>Touchy Feely</title>
		<link>http://www.passtherelish.com/2009/04/29/touchy-feely/</link>
		<comments>http://www.passtherelish.com/2009/04/29/touchy-feely/#comments</comments>
		<pubDate>Wed, 29 Apr 2009 23:35:35 +0000</pubDate>
		<dc:creator>Sacha</dc:creator>
				<category><![CDATA[Life]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.passtherelish.com/?p=132</guid>
		<description><![CDATA[Now, while it really is an honour just to be nominated, it&#8217;s pretty kickass to win! Relish was lucky enough to have one of our projects, the Michener Electronic Health Record, nominated in the &#8216;Flash Usability&#8217; category at FITC Toronto this year.  Despite stiff competition from a couple of incredible sites by Grow Interactive, it [...]]]></description>
			<content:encoded><![CDATA[<p>Now, while it really is an honour just to be nominated, it&#8217;s pretty kickass to win! Relish was lucky enough to have one of our projects, the Michener Electronic Health Record, nominated in the &#8216;Flash Usability&#8217; category at <a href="http://www.fitc.ca/events/about/?event=79" target="_blank">FITC Toronto</a> this year.  Despite stiff competition from a couple of incredible sites by <a href="http://www.thisisgrow.com/" target="_blank">Grow Interactive</a>, it was Relish who was sipping champagne in the winner&#8217;s lounge this time.</p>
<p><img class="alignleft" src="http://www.passtherelish.com/wp-content/uploads/2009/04/michener_1.jpg" alt="Michener Electronic Health Record" width="500" height="311" />A leader in Applied Health Sciences education—with an emphasis on hands-on learning—the <a href="http://www.michener.ca" target="_blank">Michener Institute</a> quickly saw the benefits of what&#8217;s turning out to be a natural marriage between the medical applications in use by the industry today and some of the more tactile and er, &#8220;hands-on&#8221;  interfaces of tomorrow, like touchscreens.</p>
<p>Relish was asked to help build a prototype that showcased a hypothetical Electronic Patient Record that featured new ways of presenting and manipulating existing data as well as new interaction models for integrating some of their existing vendor applications. Using Adobe AIR, (and some fancy DLL modding from the Michener team) we were able to tie everything together into one visually-rich, fullscreen, <strong>multitouch</strong> experience.</p>
<p>Check out some footage of the demo here:</p>
<p><a href="http://www.relishinteractive.com/snacks/michener/" target="_blank">http://www.relishinteractive.com/snacks/michener/</a></p>
<p>::</p>
<p>In addition to the award, we were also amazed—and a little overwhelmed—by the positive response we got to the new <a href="http://fitc.ca" target="_blank">FITC</a> website we designed and built and also to Relish in general! So thanks to everyone who came to the Get-A-Job event and those who stopped us just to say &#8220;hi&#8221; over the last 4 days. It really made us remember why we <em>relish</em> what we do.</p>
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		<title>Through the Eyes of LOVE</title>
		<link>http://www.passtherelish.com/2008/11/19/through-the-eyes-of-love/</link>
		<comments>http://www.passtherelish.com/2008/11/19/through-the-eyes-of-love/#comments</comments>
		<pubDate>Wed, 19 Nov 2008 09:20:34 +0000</pubDate>
		<dc:creator>Steve Palmer</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.passtherelish.com/?p=79</guid>
		<description><![CDATA[No, this isn&#8217;t about the upcoming Celine Dion box set.  That will be the subject of many future blog posts, but not this one. Through the Eyes of LOVE is a site that we launched yesterday morning as a project of Motorola&#8217;s Raise Your Voice.  We worked with Hill &#38; Knowlton on this one and [...]]]></description>
			<content:encoded><![CDATA[<p>No, this isn&#8217;t about the upcoming Celine Dion box set.  That will be the subject of many future blog posts, but not this one.</p>
<p><a href="http://raiseyourvoice.ca/love">Through the Eyes of LOVE</a> is a site that we launched yesterday morning as a project of Motorola&#8217;s <a href="http://raiseyourvoice.ca">Raise Your Voice</a>.  We worked with <a href="http://hilandknowlton.ca">Hill &amp; Knowlton</a> on this one and what makes it special is how beautifully simple the concept is: the site contains a slide show of 50 photos taken by youth who have been affected by violence.  Every photo you view contributes 10 cents towards a $10,000 donation that Motorola will make to LOVE (<a href="http://www.leaveoutviolence.com">Leave Out Violence</a>).</p>
<p>So you set aside 5 minutes to look at 50 photos and you just donated $5. Bam. Then you share it with all your friends and they each donate $5. Then they send it to their friends, and their friends&#8230; you know, it&#8217;s like the warm and fuzzy version of a pyramid scheme.</p>
<p><a href="http://raiseyourvoice.ca/love"><img class="alignleft size-full wp-image-80" title="ryv1" src="http://www.passtherelish.com/wp-content/uploads/2008/11/ryv1.png" alt="" width="500" height="289" /></a></p>
<p><a href="http://raiseyourvoice.ca/love"><img class="alignleft size-full wp-image-81" title="ryv2" src="http://www.passtherelish.com/wp-content/uploads/2008/11/ryv2.png" alt="" width="500" height="289" /></a></p>
<p><a href="http://raiseyourvoice.ca/love"><img class="alignleft size-full wp-image-82" title="ryv3" src="http://www.passtherelish.com/wp-content/uploads/2008/11/ryv3.png" alt="" width="500" height="289" /></a></p>
<p>After being online for less than a day there&#8217;s already been almost $1300 contributed.  That&#8217;s 13,000 photos viewed.  Wow. Doesn&#8217;t look like we&#8217;ll have to wait long to hit that $10K mark after all.</p>
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		<title>Site Refresh</title>
		<link>http://www.passtherelish.com/2008/11/06/site-refresh/</link>
		<comments>http://www.passtherelish.com/2008/11/06/site-refresh/#comments</comments>
		<pubDate>Fri, 07 Nov 2008 03:51:03 +0000</pubDate>
		<dc:creator>Paul</dc:creator>
				<category><![CDATA[Condiments]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.passtherelish.com/?p=65</guid>
		<description><![CDATA[As happens to a lot of smaller web shops, we&#8217;ve been so busy doing client work that we&#8217;ve neglected to update our own site.  We all like the current site and didn&#8217;t want to go in a radically different direction, but thought it could use a bit of a refresh.  A little spring cleaning if [...]]]></description>
			<content:encoded><![CDATA[<p>As happens to a lot of smaller web shops, we&#8217;ve been so busy doing client work that we&#8217;ve neglected to update our own site.  We all like the current site and didn&#8217;t want to go in a radically different direction, but thought it could use a bit of a refresh.  A little spring cleaning if you will.</p>
<p>Below are some before and after shots to compare the difference or you can check out the <a href="http://www.relishinteractive.com" target="_blank">real thing</a> online.  What do you think?</p>
<p>Before:</p>
<p><a href="http://www.relishinteractive.com/v1/" target="_blank"><img class="alignnone size-full wp-image-67" title="Relish Before" src="http://www.passtherelish.com/wp-content/uploads/2008/11/relish_before.jpg" alt="" width="500" height="301" /></a></p>
<p>After:</p>
<p><a href="http://www.relishinteractive.com/" target="_blank"><img class="alignnone size-full wp-image-68" title="Relish After" src="http://www.passtherelish.com/wp-content/uploads/2008/11/relish_after.jpg" alt="" width="500" height="307" /></a></p>
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		<title>Best In Show!</title>
		<link>http://www.passtherelish.com/2008/11/04/best-in-show/</link>
		<comments>http://www.passtherelish.com/2008/11/04/best-in-show/#comments</comments>
		<pubDate>Tue, 04 Nov 2008 17:03:14 +0000</pubDate>
		<dc:creator>Paul</dc:creator>
				<category><![CDATA[Condiments]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.passtherelish.com/?p=48</guid>
		<description><![CDATA[It&#8217;s always been one of my favourite movies&#8230; &#8230;and last night I got the chance to live it in person at the 2008 Digital Marketing Awards.  The Tell Your Story site that we designed and built for Dentsu Canada was part of an integrated campaign that won a DMA Gold award for Integrated Campaign and Best in [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s always been one of my favourite movies&#8230;</p>
<p><a href="http://www.passtherelish.com/wp-content/uploads/2008/11/best_of_show.jpg"><img class="alignnone size-full wp-image-57" title="DMA Best of Show!" src="http://www.passtherelish.com/wp-content/uploads/2008/11/best_of_show.jpg" alt="" width="462" height="294" /></a></p>
<p>&#8230;and last night I got the chance to live it in person at the <a href="http://www.marketingmag.ca/dma/" target="_blank">2008 Digital Marketing Awards</a>.  The <a href="http://www.canontellyourstory.ca/" target="_blank">Tell Your Story</a> site that we designed and built for <a href="http://www.dentsucanada.com/" target="_blank">Dentsu Canada</a> was part of an integrated campaign that won a <a href="http://www.marketingmag.ca/english/news/marketer/article.jsp?content=20081103_170745_5572" target="_blank">DMA Gold award for Integrated Campaign and Best in Show</a>.  The campaign encouraged users to tell their own story by uploading a series of 12 photos to the site.  Visitors to the site can view and search the stories, vote for the ones they like and even save their favourites so that they can find them easily again later.</p>
<p><a href="http://www.passtherelish.com/wp-content/uploads/2008/11/canon_stories.jpg"><img class="alignnone size-full wp-image-53" title="Canon | Tell Your Story" src="http://www.passtherelish.com/wp-content/uploads/2008/11/canon_stories.jpg" alt="" width="500" height="284" /></a></p>
<p><a href="http://www.passtherelish.com/wp-content/uploads/2008/11/canon_detail.jpg"><img class="alignnone size-full wp-image-54" title="Canon | Tell Your Story" src="http://www.passtherelish.com/wp-content/uploads/2008/11/canon_detail.jpg" alt="" width="500" height="284" /></a></p>
<p>On a geekier note, not only is the site slick, but it&#8217;s also run by an easy-to-use custom CMS.  The CMS allows Canon to review and approve submissions as well as get a top level view of the entries that includes the most viewed, highest rated, etc.</p>
<p><a href="http://www.passtherelish.com/wp-content/uploads/2008/11/canon_admin.jpg"><img class="alignnone size-full wp-image-55" title="Canon | Tell Your Story Admin" src="http://www.passtherelish.com/wp-content/uploads/2008/11/canon_admin.jpg" alt="" width="500" height="284" /></a></p>
<p>This was a fun project to do as the whole team was involved and we were able to get our hands dirty on the design, Flash and PHP development.  <a href="http://www.wikiality.com/Tip_of_the_Hat" target="_blank">Tip of the hat</a> to our lead designer on the project <a href="http://www.johnthai.com/" target="_blank">John Thai</a>.</p>
<p>Congrats to Michael Gramlow and Dentsu Canada on a campaign well conceived, thought out and executed.</p>
<p>In addition to the kudos for the Canon site, the <a href="http://www.passtherelish.com/2008/03/20/hows-your-breath/">Test Your Breath</a> site we worked on received an honourable mention.  Not a bad night for Relish&#8217;s first appearance at the DMAs.  Looking forward to next year!</p>
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		<title>I Choo Choo Choose You</title>
		<link>http://www.passtherelish.com/2008/08/07/i-choo-choo-choose-you/</link>
		<comments>http://www.passtherelish.com/2008/08/07/i-choo-choo-choose-you/#comments</comments>
		<pubDate>Thu, 07 Aug 2008 14:43:27 +0000</pubDate>
		<dc:creator>Paul</dc:creator>
				<category><![CDATA[Condiments]]></category>
		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.passtherelish.com/?p=45</guid>
		<description><![CDATA[Life is full of decisions. Do I get out of bed today?  Shreddies or Cinnamon Toast Crunch?  Do I shave or pretend that I&#8217;m going for the rugged look?  Ok, you get the idea&#8230; maybe these decisions aren&#8217;t too hard, but some can be.  Many choices we make require us to consider a multitude of [...]]]></description>
			<content:encoded><![CDATA[<p>Life is full of decisions.</p>
<p>Do I get out of bed today?  Shreddies or Cinnamon Toast Crunch?  Do I shave or pretend that I&#8217;m going for the rugged look?  Ok, you get the idea&#8230; maybe these decisions aren&#8217;t too hard, but some can be.  Many choices we make require us to consider a multitude of factors &#8211; each with many options.  To top that all off, maybe some of these factors are more important to me then others &#8211; some are deal breakers, while a few probably are just &#8216;nice to have&#8217;.  Head starting to spin yet?</p>
<p>This is the problem that <a title="MyChoiceBot.com" href="http://www.mychoicebot.com" target="_blank">MyChoiceBot</a> has set out to solve.  The folks at <a title="ChoiceBot" href="http://www.choicebot.com" target="_blank">ChoiceBot </a>have a nifty little algorithm that helps sort out these nasty little problems and unlike a lot of the current web tools out there, it doesn&#8217;t filter out options — it just helps me rank and see what sets each one apart.</p>
<p>Ok, you&#8217;ve probably guessed&#8230; I&#8217;m talking about this because we worked on it, but I really do think it&#8217;s a cool tool.  I know I will definitely use it the next time I have a hard decision to make.  This was a fun project because we touched a number of different pieces on it — not only did we design and build the Flash widget in conjunction with the talented ChoiceBot backend developers, but we also redid the logo, designed the site and threw in a bit of HTML/CSS for good measure.</p>
<p>Hmm, so what should I make my first ChoiceBot of&#8230;</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="448" height="620" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://flash.choicebot.com/choicebot.swf?QGnTkYJFHb2uBgLyIln4Hzs7edGBYaLj3OdDIrq6q5kEdJAiRocF" /><param name="wmode" value="transparent" /><embed type="application/x-shockwave-flash" width="448" height="620" src="http://flash.choicebot.com/choicebot.swf?QGnTkYJFHb2uBgLyIln4Hzs7edGBYaLj3OdDIrq6q5kEdJAiRocF" wmode="transparent"></embed></object></p>
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		<title>Cinematic success</title>
		<link>http://www.passtherelish.com/2008/07/25/cinematic-success/</link>
		<comments>http://www.passtherelish.com/2008/07/25/cinematic-success/#comments</comments>
		<pubDate>Fri, 25 Jul 2008 23:50:08 +0000</pubDate>
		<dc:creator>Steve Palmer</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.passtherelish.com/?p=42</guid>
		<description><![CDATA[They say a picture is worth a thousand words.  How about a moving picture?  What about one where you can control the action?  That&#8217;s gotta be worth a gajillion words. Recently, Relish was asked by AMD to help them announce a new chip  &#8212; dubbed &#8220;Cinema 2.0&#8243; &#8212; that plans to blur the line between [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-43" title="amd_slides" src="http://www.passtherelish.com/wp-content/uploads/2008/07/amd_slides.png" alt="" width="500" height="311" /></p>
<p>They say a picture is worth a thousand words.  How about a moving picture?  What about one where you can control the action?  That&#8217;s gotta be worth a gajillion words.</p>
<p>Recently, Relish was asked by <a href="http://www.amd.com">AMD</a> to help them announce a new chip  &#8212; dubbed &#8220;Cinema 2.0&#8243; &#8212; that plans to blur the line between movies and video games.  Imagine combining the immersive and emotional (albeit passive) cinematic experience with the interactivity of video games. What if you were able to peek around the corner to see if the villain&#8217;s about to attack our hero?  Or if you don&#8217;t like how sunny it is just click a button and it&#8217;s now a nighttime scene.</p>
<p>For the announcement of this revolutionary chip, Relish created a visually rich multimedia presentation to complement the speakers&#8217; words and provide a bit of subtle eye candy to remind people that this chip&#8217;s graphical capabilities are what&#8217;s making &#8220;Cinema 2.0&#8243; possible.</p>
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